Message From Local Pharmacy Team
This experiment is part of a megastudy with a total of ten experimental conditions and a holdout control condition to which patients will be randomly assigned. The focal comparison in this experiment is between a message encouraging vaccination that comes from a patient's local pharmacy team and a control message telling patients that an updated COVID booster vaccine is waiting for them. The intervention testing if text messages encouraging vaccination that come from a patient's local pharmacy team will produce more vaccinations than otherwise identical messages.
- Eligible Ages
- Over 18 Years
- Eligible Genders
- Accepts Healthy Volunteers
1. The patient unsubscribed from texts before the send date and time of the patient's
2. The patient received a bivalent COVID booster before the send date and time of the
patient's SMS/MMS message.
- Study Type
- Intervention Model
- Parallel Assignment
- Intervention Model Description
- Participants will be randomly assigned to the different arms.
- Primary Purpose
- Health Services Research
- Double (Care Provider, Outcomes Assessor)
- Masking Description
- As treated participants will receive text messages, there is no scope for blinding. Care providers will not be made aware of subjects' participation in the study, or assigned treatment arms. The study team will only receive data on subjects' assigned arms and outcomes at the end of the study.
Control condition with "waiting for you" message
|This control condition will use the text message that the investigators found to be the best performing in their last mega-study of vaccine text messages to recommend a COVID vaccination.||
Message from local pharmacy team
|This condition will use a text message from the participant's local pharmacist recommending a COVID vaccination.||
- NCT ID
- University of Pennsylvania